You Already Know Something Needs To Shift
Most people who find their way here aren’t stuck because they lack talent, vision, or ideas. They’re stuck because fear, burnout, and emotional misalignment have quietly taken the wheel, and no productivity system, quick fix, or strategy session has touched the root of it.
My work does.
I help purpose-driven women and solo entrepreneurs reconnect with their creative instincts, clarify their story, and build a life and work that they love. Whether you’re seeking personal transformation or a clearer path forward in your business, there’s a way in.
My Services
Creative Wellness Coaching
For creatives and change-makers who are ready to stop playing small
You know you have something important to offer but self-doubt, creative blocks, and limiting beliefs keep getting in the way. Through ongoing 1:1 coaching, we'll uncover what's holding you back, realign you with your purpose, and build the habits and mindset that let your best work flow freely.
Creative Strategy
For entrepreneurs and small businesses ready to tell a story that connects
You have the vision. Now you need a clear, intentional strategy to bring it to life. Together we'll clarify your message, understand your audience on a deeper level, and create content and experiences that are emotionally resonant and aligned with your values
Packages & Pricing
Creative Wellness Coaching
For women ready to meet themselves and finally make moves
You know you’re capable of more. You can feel it. But something keeps getting in the way (the self-doubt that shows up right before you take a risk, the creative block that looks like procrastination but runs much deeper, the quiet sense that you’ve been carrying an unlived version of yourself for a long time).
This is the work that changes that.
Through 1:1 coaching, we go beneath the surface, examining the beliefs, patterns, and emotional undercurrents that have been quietly running the show. We use validated psychological assessments to illuminate what’s true about how you think and what you value. We integrate intuitive and somatic tools to access the knowing your body has been holding alongside your mind. And we build a sustainable, embodied relationship with your creative life, one that holds even when things get hard.
This isn’t about working harder. It’s about working from a more conscious, connected place.
What’s woven into every coaching engagement:
Validated psychological assessments (VIA Character Strengths, PERMA Profiler, Barrett Values, FourSight Thinking Profile, Jungian Archetype work, and more), sequenced intentionally across our work together
Somatic and body-based awareness practices (breath, grounding, and embodied decision-making), to access the intelligence your nervous system holds alongside your mind
Intuitive reflective tools, including tarot as a framework for inner clarity, Human Design strategy and authority, and Jungian shadow work
The Blue-Eyed Birds Creative Human-Centered Design Process™ (Connect. Create. Cultivate.)
Motivational Interviewing, Appreciative Inquiry, and Cognitive Behavioral Coaching methodologies
Trauma-informed, culturally humble practice throughout
Who this is for: Purpose-driven women who are self-aware, deeply curious, and at the point where they know something needs to change. You’ve often done therapy. You’ve read the books. You’ve tried the systems. And something still feels out of alignment. You’re not broken. You’re just carrying a version of yourself you haven’t fully stepped into yet.
Coaching Packages
Discovery Call | Free | 30 minutes
Let’s meet, see if we’re a good fit, and talk about what’s possible. No pitch. Just a real conversation.
Single Session | $250 | 60 minutes
A focused session to get unstuck, gain clarity, or explore a specific challenge. Includes one curated assessment relevant to your presenting question.
Momentum Package | $1,200 | 6 sessions over 3 months
Build real traction. Ideal for those ready to shift patterns and start creating something new.
6 × 60-minute coaching sessions
Between-session support via email
Personalized resources and tools
2–3 curated validated assessments sequenced across the engagement
Somatic awareness and intuitive reflective tools integrated throughout
Deep Dive Package ⭐ Most popular | $2,200 | 12 sessions over 6 months
Lasting transformation. For those ready to do the deep work and build a life that truly lights them up.
12 × 60-minute coaching sessions
Between-session support via email
Personalized resources and tools
Full assessment suite — VIA, PERMA, Barrett Values, FourSight, and archetype work
Somatic, intuitive, and Jungian reflective tools woven throughout
Progress reviews at months 3 and 6
Creative Strategy
For solo entrepreneurs and small business owners ready to tell a truer story.
You built something real. But somewhere between the work you do and the words on your website, something got lost in translation. Your message doesn’t quite sound like you. Your voice feels borrowed. You know what you offer, but you can’t seem to make other people feel it the way you do.
That’s not a writing problem. It’s a clarity problem. And clarity is exactly what we build together.
Creative Strategy engagements are for solo practitioners, founders, and small business owners in creative, values-driven, or helping fields (the therapist going into private practice, the health coach who can’t articulate her differentiator, the designer who has outgrown her positioning, the small team that’s never had language for what makes them different).
We start with who you are and what you actually do, not the sanitized elevator pitch, but the real thing. From there we build messaging, positioning, and content strategy that is emotionally resonant, audience-specific, and genuinely yours. The kind of clarity that attracts the right clients because it’s honest.
What a Creative Strategy engagement can include:
Voice of customer research — the first step in most engagements: direct interviews or surveys with your actual clients to surface the language, objections, and outcomes that matter to them, scoped to fit the engagement, from a handful of conversations to a fuller research pass
Persona development — clear, evidence-based pictures of who you serve, built from real patterns, not assumptions
Competitive analysis — a clear-eyed look at how others in your space talk about their work, so we can find the angle that’s true and ownable for you
Content strategy — a sustainable, platform-specific plan grounded in your actual strengths and how your audience actually consumes information
Messaging and positioning — articulating your core offer and differentiators with precision, in language your audience already uses, with creative direction (visual and narrative identity guidance) woven in where relevant
Service design — mapping the client experience itself, from first touchpoint through delivery, so what you offer matches what you say you offer
Engagements are scoped individually. Some clients need a single messaging and positioning session; others need a full research and content overhaul. We’ll build a plan that fits your goals, your timeline, and your budget.
Creative Strategy: $350/hr | Minimum engagement: 3 hours
Who this is for: Solo entrepreneurs and small business owners in creative, helping, or values-driven fields who have outgrown their current positioning or never quite found the right words for what they do. You don’t need a rebrand. You need someone who can see you clearly and help you say it.
My Approach
What makes this work different is the integration of psychology, systems thinking, and intuition.
Most coaches focus on mindset and action. Most strategists focus on messaging and tactics. I hold both, because genuine change doesn’t require ignoring the real constraints you’re navigating. Your job market, your family patterns, your financial reality, the world’s actual instability. These aren’t obstacles to your growth. They are the context it happens inside of.
That’s a systems-aware approach and it’s grounded in 15+ years of work redesigning assessments, facilitating culture change, conducting ethnographic research with vulnerable populations, and supporting mission-critical projects where stakes were real. That background taught me one important thing: the most powerful interventions are the ones that hold both personal responsibility and systemic reality at once. I am not a somatic therapist or licensed mental health professional. What I offer is grounded in psychological research, validated assessment methodology, and my own years of learning to work with my body as an asset to my growth, and not an obstacle.
My Process
HUMAN CENTERED DESIGN IS WHERE EMPATHY AND CREATIVITY MEET
Everything I do is rooted in Human Centered Design, the discipline of starting with the person, not the solution. Whether we’re doing deep coaching work or building a business strategy, the process is the same: Connect - We get clear on who you are, what you’re carrying, and what’s actually true right now, Create - From that grounded place, we build something new, a coaching practice, a business strategy, a more embodied relationship with your creative life, and Cultivate - We make sure it lasts. Because lasting change isn’t a breakthrough moment maintained on willpower. It’s a practice that holds even when things get hard.
